Chelsea Asermely
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Inhabiture

Inhabiture

BRAND
Inhabiture

ROLE
Brand development, artwork

WEBSITE
Inhabiture.com

Inhabiture is a Bay Area design and build company with a focus on sustainability.

We stepped in as the brand grew from contracting and architecture to include interior design and a retail space. I created a new logo that captures Inhabiture’s grassroots personality, utilizing a hand-drawn aesthetic in an earthy green color, enhanced with pops of orange and charcoal. I carried these color themes through branded goods such as shopping bags, business cards, postcards and hand tags, leveraging recycled materials such as brown paper bags. I designed and hand-assembled directional store signage for a space with two entry points using eco-friendly materials, such as cork and reclaimed metal.

 
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